Approved Merchants

Approved Merchants

Atlas Payments is a premium payments provider. We are not competing to be the cheapest option in the market — we are competing to deliver the best experience for independently owned businesses.

Because we deliver a premium experience, we typically charge a premium rate. This is intentional and strategic. That means success at Atlas Payments comes from selling to the right customers, not every customer.

What This Means for You

To build a large, durable, high-income portfolio, you must focus on merchants who:

• Benefit from our premium support model

• Can leverage cash discount or dual pricing effectively

• Value reliability, service, and long-term partnership over lowest price

This is how top performers scale predictable residual income

Definition: An Ideal Atlas Payments Customer

A small to mid-sized business (SMB), typically 4–50 employees, operating in the food or service industry, owner-operated or locally managed

Common examples include:

• Quick-service restaurants (including drive-thru concepts)

• Bars and social clubs

• Food trucks

• Bakeries

• Butchers

• Retail service (e.g., dry cleaners, tailors)

• Vape shops or adult stores (coming soon)

• Medical practices (coming soon)

Why These Merchants Win With Atlas Payments

Our ideal customers succeed with us because:

• We can charge our standard premium rate (typically ~4.00%)

• Cash discount or dual pricing reduces or eliminates their effective processing cost

• They receive premium support their competitors do not, including:

  • Custom integrations

  • Dedicated training

  • Menu creation and optimization

  • On-site installation and support

  • Real-time, integrated remote support

This creates a competitive advantage for the merchant — and a long-term, stable account for you

Non-Ideal Customers (Avoid)

These businesses typically do not align with our model and should be avoided:

• Large corporate or national chains (e.g., McDonald’s, Costco)

• Amusement parks, airlines, cruise lines

• Insurance agencies and mortgage companies

These merchants are highly price-sensitive, slow-moving, and rarely value premium service

The Formula for Success

Stay within our ideal customer profile, sell value (not price), lead with premium service and support

The fastest way to fail is chasing every deal
The fastest way to win is selling to the right customers